Syncron iAHow to talk to your robot

Techno-poetic talk · 75 to 90 minutes

How to talk
to your robot.

A techno-poetic intervention to wake up your second mind. Your audience walks in believing AI is a search engine on steroids, and walks out understanding it's an instrument, and they are the poet.

You don't come to program. You come to dance with algorithms.

For festivals, governments, institutions, companies and communities that want to ignite the AI conversation with soul.

90minof ritual experience: eight live acts, demo and conversation.
8acts: from the entry rite to the close in Cacharrín's voice.
∞possible audiences: your aunt, your CEO and your nephew, in the same emotional place.
Why it matters
.I · Why this talk

AI is everywhere.
The conversation isn't.

Most events that touch AI are either technical to the point of boring, or alarmist to the point of exhausting. What your audience needs is something else: an experience that enters through the body, dismantles the fear, and leaves people wanting to try the next day. That's what this talk does.

AI is gunpowder. It lights or it burns. You decide what you hand to your audience.

Premise of the talk
.II · The eight acts

A piece of theatre, not a class.

The talk is structured like a play: eight acts with their own rhythm, a live demo at the center, and a closing that stays. This is what happens during those ninety minutes.

  1. .IAct

    Visceral opening

    The founding question

    We all have a robot. Almost no one knows how to talk to it. The talk opens with an absurd anecdote that breaks the ice and lays out the promise: you don't come here to program, you come here to dance with algorithms.

  2. .IIAct

    The 30,000-foot paradox

    You trust the autopilot, but not the AI

    You trust your life to an autopilot at thirty thousand feet, but you dodge an AI to write an email. AI is already in your Netflix, your GPS, your bank. We land what it is, how it works, and why ChatGPT is just the entry tool to a much larger workshop.

  3. .IIIAct

    Make-believe and the invisible cinema

    AI doesn't think, but it makes you sigh

    Cinema is a lie and you still cry. AI is the same: a pact of imagination that moves the body. Understanding the trick doesn't strip the machine of its power; it returns the power to you.

  4. .IVAct

    How to actually talk to your robot

    Live demo of weak vs poetic prompts

    Google no longer cuts it. The new art is knowing how to ask. We move from “write something cool” to a prompt that draws tears. Live exercise with the audience. This is where Poetic Prompt Intelligence enters: the prompt as treasure map.

  5. .VAct

    Myths and realities

    It's not human, but it's not stupid

    It doesn't understand you, but it mirrors you. It won't take your job, if you know how to use it. We land the usual fears (displacement, dehumanization, surveillance) without denying them and without bowing to them.

  6. .VIAct

    Incredible everyday uses

    Five real stories that change the gaze

    The Mexican farmer using AI for his crops. The grandmother writing her memoirs with ChatGPT. The young Indigenous man saving his language with a custom GPT. The designer launching a brand with no budget. The kid making real money with AI characters. AI as a tool of the people, not of the elite.

  7. .VIIAct

    Gunpowder, the risks, and the poet

    AI without a poet is an instrument without a musician

    AI is gunpowder: it lights or it burns. We talk about disinformation, surveillance and dependency honestly, with no sensationalism. And we make the thesis clear: AI is powerful, but without you it's just code. You are the poet. The machine, the emulator.

  8. .VIIIAct

    Ritual closing

    We are all LLMs

    We close with the strangest and most useful idea of the talk: that you, too, are a living text that gets prompted. Call to action: go out and sync with the machine, not against it. Farewell in Cacharrín's voice.

.III · What's included

Not just showing up and reading.

The talk arrives armed as an event. Audience hook, ritual onboarding, live demo, dissemination materials. You bring venue and audience; we bring everything else.

  • .0175–90 minute live talk, in-person or hybrid
  • .02Ritual onboarding with AI-generated music and Cacharrín's voice
  • .03Live prompt demo: from weak to poetic, in front of the audience
  • .04Digital pre-event materials (posters, key lines, QR codes)
  • .05Closing Q&A or brief conversation session, depending on format
  • .06Optional extended package with hands-on workshop the next day
.IV · Who it works for

Where your audience already is but the conversation isn't yet.

  • Festivals and cultural forums
  • Governments and ministries
  • Educational institutions
  • Companies and corporates
  • Communities and collectives
  • Brand activations
.V · Who presents

Arturo Ordorika

Writer. Founder of Syncron iA. All-terrain creator.

He came to artificial intelligence from the craft of writing, not from technology. Dark humor, philosophical depth and popular culture in the same sentence: street and metaphysics. He believes you can make people think without losing the entertainment.

Head writer of the Disney series Fabricantes de Ovnis. Producer for Televisa-Univisión, VIX, Vice Media, Banijay and Pampa Films. International jury for Fox Networks. Creative consultant for iGig, San Diego. National Award for Fantastic and Science Fiction Short Story 2004 for El caso del Doctor Harrington. Master's degree, Leicester. Ten books.

His mission is simple, but radical: to inspire new possible worlds through imagination, freedom and beauty.

Cacharrín
Stage company

And sometimes Cacharrín.

The first Mexican robot with soul, opinion, and stage charisma. He doesn't always show up, but when he does, the room changes temperature. He speaks, jokes, challenges. He comes out of the pocket whenever it's time to break the ice or raise the stakes.

I didn't come to replace you. I came to remind you what you're capable of when you have the right ally.

— Cacharrín
Questions that always come up

What organizers ask before booking.

.01How long is it, and what's the format?

75 minutes as a keynote; 90 with a closing conversation. Works in venues from 60 to 1,200 people, in person or hybrid. For general audiences: whoever has never opened ChatGPT leaves understanding the same as whoever uses it daily.

.02What do you need on site?

Auditorium or stage with good sound, projection, a lavalier mic and internet for the live demo. If the internet fails, there's a recorded backup. It is never cancelled because of wifi.

.03How much does it cost?

The fee is set by date, audience size, event context, venue and recording rights. Outside Puebla and Cholula, travel and per diem are added. Message me on WhatsApp with the tentative date, audience size and event type, and you'll have a quote within two business days.

.04How do I book it?

Like everything in this house: you message me on WhatsApp, we agree on what, when and how much, I send you the payment details, and the date is reserved once you send the receipt. The full process, with payment methods, is at How to book.

.05Can it be recorded?

The standard in-person version is not recorded, out of respect for the collective experience. If the event needs a recording for archive or distribution, the rights are quoted. Decided before, never during.

.06Can it be combined with a workshop the next day?

Yes. The talk ignites and the next-day workshop lands it, for creatives, educators or teams. Quoted as a package.

◆ Final door ◆

Your event deserves this conversation.

Message me on WhatsApp with the tentative date, audience size and event type. You'll have the quote and the logistics plan within two business days.

Syncron iA · Tecnología de la ImaginaciónHow to talk to your robot